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		PR
	Strategy Design Copy PR Multimedia Online Media Production Bid Support					EquiMedia - created brand and identity
			Public and Media Relations Outside The Square can act as your PR Agency managing your company profile in the media for you integrating PR into your overall marketing strategy to raise awareness of your brand, products and services.				Media lists Research, create and maintain standing lists plus tactical campaign specific lists. Media releases Prepare and distribute releases by the publications preferred method. Case studies Prepare case studies and application stories based on information from your customers and sales channels. Seek and gain approval prior to release.		Forward feature planning Maintain a list of planned forward features to ensure inclusion of reviews. Reacting to journalists Provide press office facilities acting as first point of contact. Setting the agenda Creating and releasing 'White Papers" to create an authoritative position. Surveys and opinions Commissioning surveys and opinion polls to release to the media.